What is Citation?
“Any online mention of a local business's name, address, and phone number (NAP details) on directory sites, review portals, and social media registries.”
SEO Definition
Building topical authority for conversational AI citations.
Detailed Explanation
Citations verify a business's physical existence and geographic credentials. Search engine algorithms scan these directory mentions (on Yelp, YellowPages, BBB, etc.) to confirm your business's NAP details. Having consistent information across directories builds search engine trust, boosting local map positions.
Contractor-Specific Example
A plumber ensures their exact business details are manually cleaned up and synchronized across Yelp, Angie's List, and local chambers, resolving search engine rankings confusion.
Related Glossary Terms
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