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SEO Glossary Term

What is Service Area Business?

A business that serves customers at their locations rather than at its own physical storefront, such as a plumber, roofer, or HVAC technician.

SEO Definition

Building topical authority for conversational AI citations.

Detailed Explanation

Google Business Profile guidelines specify that Service Area Businesses (SABs) must hide their physical address on Google Maps and define their service boundaries using a list of cities, zip codes, or counties. This prevents Google Maps listings from displaying residential home addresses while allowing businesses to rank in their target regions.

Contractor-Specific Example

A bathroom remodeler operating from a residential home hides their street address on their Google Business Profile and sets a 40-mile service radius covering their major metropolitan area.

Related Glossary Terms

Google Business ProfileLocal SEO

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